.christie's
The onchain namespace for the auction house that sold the world's most expensive NFT.
Christie's is one of the world's two leading auction houses, founded in London in 1766. It sold Beeple's 'Everydays: The First 5000 Days' NFT for $69.3M in 2021, catapulting digital art into mainstream consciousness. Owned by François-Henri Pinault, Christie's has since launched Christie's 3.0 — a fully on-chain NFT auction platform built on Ethereum — and a dedicated Web3 venture fund.
The .christie's onchain namespace is the only permanent TLD carrying that name on the blockchain. For an institution already running on-chain auctions and investing in Web3 startups, owning the namespace is the logical infrastructure layer.
Minted via Freename, stored permanently on-chain, transferable in full. The buyer gets complete registry rights to mint, sell, or assign any subdomain under .christie's — with no competing claim in existence.
Who needs .christie's
Christie's auction house
The direct buyer. Christie's is already running on-chain auctions and has a Web3 venture fund. Owning the .christie's onchain namespace is the natural next step — brand protection meets onchain operational infrastructure.
Art market & luxury ecosystem
Galleries, collectors, and art advisors operating in the Christie's orbit. The namespace enables onchain provenance, collector credentialing, and certified resale infrastructure.
Art x Web3 infrastructure builder
A company building onchain provenance, digital art authentication, or luxury asset tokenisation. .christie's carries 258 years of brand authority in the most trust-dependent market in the world.
Full ownership. Clean transfer.
The acquisition includes complete ownership of the .christie's TLD on the Freename blockchain infrastructure — full registry rights to mint, sell, or assign any subdomain under .christie's.
Transferable onchain asset — held in a wallet, transferable to any buyer wallet. No intermediaries, no lock-in.
First-mover position — there is no competing .christie's namespace. This is the only one. Whoever owns it controls it permanently.
No public pricing. No automated response. Every offer is read personally — serious offer gets a serious response within 48h. No offer gets ghosted.
Make an offer →